Our healthcare providers MUST be protected from counterfeits.
The global nutraceutical industry is growing by leaps and bounds. Numerous analyst studies place the current market size north of $200 billion globally, with solid growth rates pushing towards $500 billion in the next five years. Success makes this industry incredibly attractive to supply chain criminals. Nutraceutical brands face very real threats of product counterfeiting and diversion with no formal regulations in place to protect their goods. These challenges are prevalent even in highly regulated markets like pharmaceuticals.
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