Compliance alone doesn't fully protect your consumers, your brand and your revenue. 

In this 45-minute webinar, industry experts discuss the dangers of stopping at compliance and explore the opportunities to maximize your serialization investment for true supply chain security. 

You will learn:

  • The biggest risks of stopping at compliance
  • How to leverage your serialization investment
  • Simple steps to achieve absolute brand protection with minimal effort

Date | On Demand Webinar
Duration | 45 Minutes

Watch "Combat Drug Diversion and Counterfeiting in a Post-Serialization Landscape"

Just tell us one thing about yourself to access the webinar. 

Panelists Bios

Takeda Pharmaceuticals

Buerger-110x110Joseph Buerger

Brand Protection Technologies Manager

Joe manages the Brand Protection Technologies program for the Global Product Protection Group of Takeda Pharmaceuticals. Joe brings 25+ years of asset protection, law enforcement and security management experience to Takeda. He is currently managing the worldwide development and deployment of Takeda’s brand protection and he is researching and deploying new strategies to protect Takeda’s patients and products to stay a step ahead of the counterfeiters.

Excellis Health Solutions

ventura-110x110Michael Ventura

Vice President, Global Strategy

Michael served five consecutive elected terms to the GS1 US Executive Leadership Committee, and coinciding terms as Co-chair of the Rx Secure Supply Chain team and has worked in the development of advocacy positions for both standards and process around coding, serialization, and traceability. Michael brings a wide breadth of knowledge sharing attributes gathered along 32 years in the industry working with GSK, TraceLink and Excellis Health Solutions. Michael champions support towards any and all initiatives in the area of patient safety, brand security, fraud prevention, and supply chain efficiency.


rodgers-110x110Dirk Rodgers

Global Regulatory Strategist for Systech and Founder,  

Dirk writes regularly on the intersection between the pharmaceutical supply chain, track-and-trace technology, standards and regulatory compliance. He has authored hundreds of essays on these specific topics and is the author of the book “The Drug Supply Chain Security Explained”. A logical thinker, Dirk is skilled at making complex technical topics understandable to non-technical readers and listeners. An Electrical and Computer Engineer by education, Dirk has worked as a consultant, software architect and automation engineer during a career spanning 30 years.

Originally aired January 8, 2019